With Orlando, FL as the backdrop, the 64th International Convention of Allied Sportfishing Trades, better known as ICAST, will be in-person and onsite this July 20 – 23, in the North Building of the Orange County Convention Center.
ICAST is produced by the American Sportfishing Association (ASA), the national non-profit association that represents the business interests of the sportfishing industry and the broader recreational fishing community. An industry exclusive event that’s not open to the general public, ICAST is where manufacturers release their new product lines for participating tackle shops and wholesalers to make their buying decisions for a new season.
“ICAST is the annual gathering point for the entire sportfishing industry,” said ASA President Glenn Hughes. “We bring more manufacturers, buyers and media together than any other sportfishing industry event of the year. That means hundreds of new products, dozens of new connections and many new business opportunities for everyone who attends.”
After hosting a virtual event in 2020 due to the COVID-19 pandemic, more than 460 exhibitors are expected in Orlando this month for the largest global showcase of fishing tackle, apparel and accessories. Once again in 2021, staffers from The Fisherman Magazine will be on the floor for this week-long event in order to bring back news and information for readers.
One of the most popular ICAST events, the New Product Showcase, is a once-a-year opportunity to see the latest and greatest innovations all in one place. This year, the showcase features more than 675 new products in 30 categories. The Fisherman staffers Matt Broderick of Long Island and Jim Hutchinson, Jr. from New Jersey will be reviewing new products and reporting back in weekly video segments to appear at TheFisherman.com throughout the rest of the summer and into the fall.
“If there was a positive outcome regarding COVID-19, it’s that more Americans went fishing than ever before,” said Hughes. “This year’s trade show allows us to share our successes, exchange ideas and experiences and provide information on how to retain these new anglers.”
ICAST can be found on social media at Facebook, Instagram and Twitter. Anglers can also stay up to date on all things ICAST at ICASTfishing.org. Be sure to check out The Fisherman’s Facebook page as well for updates from the show.