You’d be hard-pressed to find any Atlantic Coastal angler on inshore waters without at least one package (or bucket) of Gulp onboard. More recently the scientists at Berkley went back to the lab where it all started on the Powerbait side, and as Berkley’s Adam Ott says in our latest new product review from ICAST ’23, these latest saltwater Powerbaits have a “tailor-made flavor package to make sure that we’re targeting saltwater fish with that, and it’s also a little bit more durable.” Join The Fisherman’s Jim Hutchinson, Jr. from the ICAST show floor as Adam runs us through the lineup which includes a hot new “power swimmer” that could prove deadly in the surf and inshore grounds. Plus, the latest new chrome offerings from Gulp, all of which arrive in tackle shops in September of ’23.
