Anglers living and traveling to fish in southern New Jersey waters can now check out the latest tackle at the new Shimano Technical Center and G.Loomis Performance Center, a dedicated ‘store within the store’ opening at TackleDirect in Egg Harbor Township, N.J. To kick-off this unique concept, TackleDirect has plans for a special grand opening weekend event on Saturday and Sunday, Sept. 21-22. The store is located at 6825 Tilton Road – visit www.tackledirect.com for more information and directions.

Along with showcasing the complete product line-up at the new Shimano Technical Center and G.Loomis Performance Center, those attending the weekend TackleDirect event also have the opportunity to visit with the Shimano Multi-Service crew. The crew will have the ‘specially-wrapped’ Shimano Toyota tow vehicle and Skeeter bass boat on display, plus can try out new Chronarch CI4+ reels and G.Loomis NRX bass rods while competing in casting contests. Experts from PowerPro will also be hand on conducting Hollow-Ace splicing clinics and knot-tying demonstrations throughout both days.

“Not only are there all kinds of activities planned for this special weekend event,” said Doug Rusch, Shimano’s New Jersey rep, “but what a great opportunity for anglers in South Jersey and those who pass through the area on their way to fishing spots from Barnegat Bay down to Atlantic City, Ocean City and Cape May. The can stop by and rely on one of the world’s premier tackle shops for just about any tackle needs they have from Shimano, G.Loomis and PowerPro.”

Special promotions available from TackleDirect during the Sept. 21-22 weekend include a free Shimano A-Flex hat with any purchase (one per family while supplies last), Shimano coupons for a free reel clean and service, plus a free raffle for a Shimano Talica 25 two-speed reel. TackleDirect will be open from 9am to 6pm on Saturday, and from 9 to 5 on Sunday. Complete event details are available at – www.tackledirect.com.

TackleDirect is part of the eCommerce Outdoors network of specialty stores and is headquartered in Egg Harbor Twp., NJ. eCommerce Outdoors is a direct marketing company and multi-channel specialty retailer that operates two physical retail store locations in Southern New Jersey and seven online stores that sell outdoor products to consumers throughout the USA and the globe. Their first eCommerce store, www.tackledirect.com, World’s Premier Fishing Outfitter, began in 1997 and is a growing leader in the online sporting goods category. TackleDirect stocks and ships over 30,000 outdoor products from 500 premium brands to over 200 countries worldwide from their Egg Harbor Township, NJ location.